LONGi Arabia Launches Solar App

Key Figures & Findings: LONGi, a leading global manufacturer of solar products, particularly known for its high-efficiency photovoltaic (PV) cells and modules, has launched the LONGi Arabia mobile app, aiming to improve solar project management across the Middle East and North Africa (MENA). The app, launched on October 15, 2024, in its first phase, offers real-time updates, product information, and live event calendars, targeting installers, distributors, and project owners. Marketing Manager Shams Hassan noted the app’s importance in boosting communication and efficiency for regional solar professionals.

Insights: In its second phase, scheduled for November 2024, the LONGi Arabia app will introduce advanced features like a product authenticity verification function, showroom mapping via Google Maps, and a power generation calculator. These tools are aimed at enhancing the user experience and contributing to solar energy’s growth in MENA, where solar adoption is steadily increasing,

Future Implications: By 2026, LONGi Arabia could play a significant role in the solar industry’s growth in MENA. The app is set to become a critical tool for solar professionals, helping streamline operations and drive adoption in the rapidly expanding solar market across the region.